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Nongfu Spring Baby Water Addresses the Precise Needs of Consumers

10-13

Recent years have seen an increasing number of baby water products abroad, which become a necessary product to nurse a baby in a scientific way. Nongfu Spring, with a keen insight into the demand of consumers, specially developed a drinking water product suitable for infants. Before that, there was no bottled water product specifically for infants to drink and for preparing formula foods. Different from common drinking water products, baby water meets more stringent requirements on mineral element content and microbial control. Generally, neither drinking water with too high mineral elements nor without mineral elements is suitable for infants and young children. Beyond that, baby water is commercially aseptic. Previously, none of the bottled water products in domestic market listed commercial sterility as an indicator. Nongfu Spring drinking natural water (suitable for infants and young children) is sourced from Moya Spring No. 2 in Changbai Mountain. It has moderate mineral content, a crisp taste and is weakly alkaline in nature. It is especially suitable for infants to drink.



Nongfu Spring baby water is drawn from Moya Spring in Changbai Mountain Forest, which is a rare mineral spring with low sodium and mineralization. The sodium content is less than 20mg/L, the TDS content is less than 100mg/L and contents of other mineral elements are moderate, so it is perfect for infants and young children. The advanced high-temperature sterilization process enables Nongfu Spring baby water to meet the commercial aseptic standard, so mothers can feel free to brew milk powder directly with this water product, which is convenient and efficient. Besides, baby water can make full use of the nutrition in milk powder to provide the most intimate care and satisfied guarantee for the healthy growth of babies.


Given that the existing drinking water standards in China haven’t take the drinking water needs of infants and young children as the special consideration, Nongfu Spring specially formulates a stringent enterprise standard for drinking natural water (suitable for infants and young children), which becomes the basis for production and is submitted to Jilin provincial health and family planning commission for the record. This standard, which has 43 indicators, is far more stringent than relevant national standards and makes strict provisions on the relevant indicators of microorganisms. At the moment, only Nongfu Spring produces bottled water according to the requirements of commercial sterility in the national wide. To fully meed the commercial sterility standard, Nongfu Spring Fusong factory introduces the world's leading aseptic production line. After sterilized by high temperature, Nongfu Spring natural drinking water (suitable for infants and young children) is suitable for infants and young children to drink directly and to prepare infant formula foods and supplementary foods.


As such, people’s acceptance of Nongfu Spring baby water is pretty high. Those who have reaped the benefits of baby water to their babies repeat purchase, thus transforming into a consumer group of the brand. It can be said that the birth of Nongfu Spring baby water not only addresses the precise needs of consumers, but also deliver on babies’ demands for safer and more healthy drinking water.


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